Wednesday, April 25, 2007

PUMA French 77 Collection


PT3 (PUMA Table Tennis Tournament) was conceived in the beginning of 2006 based on a simple idea: to bring a community together for the sheer passion of table tennis, more affectionately known as ping-pong. In conjunction with the forthcoming launch of French 77, a sports lifestyle collection inspired by the style and clothing of Argentinian tennis player Guillermo Vilas, PT3 pits thirty-two teams against each other. Comprised of masters from the city’s creative underground, teams from Formavision, Syrup, Psyop, Rude Movements, joao, 2x4, Staple Design, Chez Music, Flavorpill, Truth and Soul Records, and many more battle it out to the end for the title of PT3 champion.


PT3 will also feature limited edition paddle sets designed by long-time pong enthusiast Johan Liden from the New York-based creative agency aruliden. With sophisticated lines and high-gloss finish, the ‘PT3 Ultramagnetic Collection’ elevates the art of the game to new aesthetic heights.

PT3 is testament to the universal appeal of the game. Equally, it is much about the way community and creativity come together through sports culture.
Visit www.puma.com/pt3 for more information.

Tuesday, April 10, 2007

New Incase Site


Check out the latest Incase gear at their new site.

Thursday, April 05, 2007

Evil Monito x Fitted x New Era Project

This Spring 2007, Evil Monito is proud to present a collaboration project with Fitted in correlation with New Era. The hat is based on the 59Fifty model with 3-D embroidery of the Evil Monito logo mark on front and Fitted emblem and logo embroidered around the hat. The brim of hat maintains a clean pink swatch. This project marks the first triple name collaboration of the parties involved, the result is a well executed product which is subtle yet bold.
In addition to the hat, Evil Monito and Fitted has collaborated on a tee-shirt, with water based all over print and a two tone color (black on front & pink in the back). The attention to detail to achieve this unique print was an arduous process but well worth it.
Quantities are limited as only 144 hats and 144 shirts were produced. The limited edition Evil Monito x Fitted x New Era hat as well as the Evil Monito x Fitted t-shirts will be available this Saturday – April 7, 2007 on both www.evilmonito.com/store as well as the Fitted store: 1438 Kona Street / Suite B / Honolulu HI / 808.942.3100

Wednesday, April 04, 2007

Mstrkrft X Puma X Han Cholo


Electro DJ/ Producer super duo MSTRKRFT have just come off a strong run at SXSW, WMC and The Diamonds tour and seem to be adding to their collection of things that may make them the coolest guys on earth. Not only do they have their own shoe, but now they have teamed up with Los Angeles based jewelry designer Han Cholo and PUMA to create a gold replica pendant of their signature masks just in time for their gig at Coachella. These will not be sold anywhere and word is that there were only 10 made. Look for future collaborations between PUMA and Han Cholo.


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